Credit Suisse has rolled out two digital solutions to align with what their customers are looking for in Singapore. These include a digital onboarding for private banking clients and an automated account aggregation and reporting.
Credit Suisse hopes that the digital onboarding will improve the experience for their customers and help to streamline processes. Christian Huber, Credit Suisse’s COO of private banking Asia Pacific, also stated that they have seen growth in terms of adoption and engagement through their digital private banking platform. RFi Group data shows that among the affluent, there has been an increase the usage of digital channels for day-to-day banking from H1 2016 to H2 2016.
Credit Suisse has partnered with Mesitis, to allow their clients access to the Canopy software. This will allow their clients a holistic view of their assets across different geographies and asset classes. It can also provide analytics and insights for the bank’s customers too. Francesco de Ferrari, Credit Suisse’s head of private banking Asia Pacific and CEO Southeast Asia and Frontier Markets, said that their customers indicated they “would like to have a single portfolio view available in one place, and to be able to plan, analyse and track their wealth across multiple institutions and asset classes.” And Canopy will enable Credit Suisse to help their customers achieve this.
Source: RFi Group – Singapore Priority and Retail Banking Council (H2 2016, H1 2016, H2 2015)