Asia: OCBC introduces a robo-investment service for its customers in Singapore

Following the pilot test run from March to December 2017, OCBC RoboInvest, a robo advisory service which targets the young and tech-savvy investors was officially launched on 23rd August 2018.

OCBC’s RoboInvest is an automated digital investment tool which monitors each portfolio automatically and periodically re-balance assets based on potentially impactful market movements through algorithms.

It will notify customers via emails if there is a need to rebalance the portfolio’s assets so that they would not have to constantly monitor their investments as most investors would.

This service would change the way customers manage their investments, especially customers who are more independent and less reliant on financial advisors.

In fact, RFi Group data shows that the majority of the investors in Singapore, regardless of age, tend to not rely on financial advisors or only seek help when it comes to non-stock investment.

Not only can robo advisory services allow investors to be more efficient in their decision-making process, but it also serves as an additional channel where independent investors can gain investment insights.

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