RFi Group’s Buy Now Pay Later (BNPL) Adoption in Australia – July 2020 report investigates and reveals the latest in BNPL trends and behaviours affecting the Australian consumer banking consumer payments and merchant acquiring sectors. The report provides financial institutions with unique data driven insights into the impact of these trends and how to most effectively design strategies to meet their customers’ needs over the next 12-24 months.
This is a must-read, essential and unique report for all financial service professionals working in the Australian retail, consumer banking, consumer payments and merchant payments sectors.
Contents: • BNPL trends, usage, drivers and barriers • Satisfaction and advocacy • Brand deep dives of key BNPL providers • Key pain points of key BNPL providers
Insights: • BNPL awareness and usage - Trends • BNPL awareness and usage – Drivers • BNPL barriers to market entry • Consumer satisfaction and advocacy indicators • Effects of retailer recommendation and incentives • Effects of interest charged, established vs non-established brands and family & friend recommendation • Overview of brand awareness • Pain Points by brand (includes; purchase values, length of repayment periods, ease of setting up accounts and usability of mobile app/website)
Conclusions: • Summary • Key insights • Opportunities for the Australian retail, consumer banking, consumer payments and merchant payments sectors
Methodology: • The research in this report is taken from two surveys • The Australian Savings & Deposits - Transactions council is conducted online three times a year • The Australian Digital Banking Program is conducted online quarterly • In total 2,000 consumers are interviewed for each survey and respondents are representative of banked Australians by age, gender and state/ territory.
All survey responses are aggregated and anonymized.
Data Delivery: PDF Report
Market Availability: Australia
About RFi Group:
RFi Group is a global data-driven insights provider exclusively focused on financial services. We specialise in data and information gathering, customer-based insight generation and business decision support for the world’s leading financial service providers, as well as challengers, disruptive market participants and companies aligned to the FS sector.
We combine global intelligence and local knowledge to provide insightful, valuable and actionable recommendations, with a core focus on the provision of exceptional client service.
Covering 48 key global markets, with regional offices in Toronto, London, Singapore and Sydney RFi Group consistently provides clients with tailored advice and insights relevant to their specific market and business needs.
For more information on this report, please follow this link.